Turn Data Into Decisions
Research, analytics, and advisory services, supported by proprietary technology.
Trusted by organizations across industries
What we do
Collect evidence. Connect the dots. Create action.
Collect
Know what is really happening in your market.
We design and run the studies that show what customers, employees, and citizens really think: surveys, interviews, focus groups, and brand, CX, and reputation tracking.
- Survey design, fielding & tracking
- Interviews, focus groups & qual
- Brand, CX & reputation monitoring
- Competitive & market intelligence
Who we hear from
Connect
Understand what is driving your results.
We unify your research results with your operational data, then model the drivers, forecast outcomes, and rank what actually matters.
- Descriptive, predictive & prescriptive models
- Root-cause & driver analysis
- Churn, CLV & satisfaction forecasting
- One unified view across sources
Driver analysis
Ranked by impact+6 pts
CSAT, 90-day forecast if the top driver is fixed
Create
Know exactly what to do next.
Prioritized recommendations and a sequenced roadmap: what to do first, who owns it, and how you measure progress.
- Experience strategy & CX maturity assessment
- Prioritized experience roadmaps
- Implementation & change management
- Value realization & ROI
- AI playbooks & deployed agents
Prioritization
Impact vs effortFrom recommendation to results. Every engagement is delivered through the Intellimark Hub and mobile app, with assigned owners, progress tracking, and notifications.
Explore the Hub →Practice areas
Where we can help
Customer Experience
Measure satisfaction, identify drivers, predict churn, and prioritize actions that improve loyalty.
Employee Experience
Understand engagement, performance, retention, and workforce needs.
Brand & Market Intelligence
Track brand health, benchmark competitors, and identify growth opportunities.
Public Sector
Capture citizen feedback and improve services, trust, and community outcomes.
Experience Analytics
Connect research, operational, and financial data to uncover drivers and forecast outcomes.
Advisory & Action Planning
Turn findings into prioritized recommendations, roadmaps, ownership, and measurable results.
Case studies
Real outcomes, not methodology
MRI System Launch
Market, concept, and price testing that set the launch strategy before a single unit shipped.
Voice of the Citizen
Structured listening that turned citizen feedback into clear, ranked service priorities.
Creativ KS Website Rebuild
A full rebuild and migration of the Creativ KS storefront to a faster, bilingual site built to turn visitors into project inquiries.
Experience to Impact
Quantifying how much more Promoters spend than Passives and Detractors, then simulating the revenue from moving customers up a tier.
Predictive Satisfaction
Modeling sentiment before it is measured, forecasting satisfaction from behavioral signals.
Concepts Tested in Hours
Synthetic personas grounded in real customer data, running focus groups and concept tests in hours instead of weeks.
Why Intellimark
Where research, analytics, and advisory meet
Research Expertise
Rigorous quantitative and qualitative methods, built on decades of practice.
Advanced Analytics
Predictive and prescriptive models that explain the past and shape the next move.
Advisory Services
Senior consultants who translate insight into decisions and action plans.
Proprietary Technology
Intellimark Hub powers every engagement end to end.
Intellimark Hub
Technology that supports every engagement
Every client engagement is supported by Intellimark Hub, giving you access to insights, dashboards, reporting, and progress tracking, on desktop and mobile.
- Survey management
- Brand monitoring
- Synthetic data
- Account health
- Live dashboards
- Automated alerts
Insights
Evidence over opinion
Sourced perspectives on customer experience research, analytics, and advisory.
What Agentic AI Changes, and What It Does Not
Agentic AI will resolve most routine service contacts on its own, but the customers who matter most still want a human, and the firms that win will design for both.
When to Use Synthetic Data
Synthetic data earns its place when real customer data is too scarce, too sensitive, or too slow to move, and only when you can prove the copy behaves like the original.
Experience to Impact: Turning CX Data Into Revenue
Most experience programs measure feeling and hope it pays off. The ones that compound do the opposite: they start from the money and work back to the moments that move it.
Ready to understand what’s driving your results?
Book a consultation and we’ll show you what your data is already telling you.
Book a Consultation